Bell Media set up in the spaces of Le Livart to showcase their technological and creative ecosystem available to their users. The approach aimed to leave a lasting impression on participants while highlighting the competitive advantages of Bell Media’s offerings.
L'EXPRÉRIENCE
Totale Immersion
Futur 24 was designed as a unique experience to present Bell Media’s technological innovations and content priorities. The event was structured around several interactive and immersive zones to maximize its impact on attendees.
Tech Zone :
- Presentation of technological tools
- Demonstrations of available formats and explanations of key concepts
Video Zone:
- Exploration of Bell Media’s content priorities within their video ecosystem
- An immersive photobooth activation powered by artificial intelligence
Sports Zone:
- Highlighting major sports events with an immersive virtual reality headset activation
The event culminated in presentations by the sales team, set in a movie theater-like atmosphere.
IMPACT
Through immersive design and engaging activations, guests left with a deep understanding of Bell Media’s innovative solutions.
Moreover, the seamless flow between each interactive zone allowed for a clear and impactful presentation of the company’s vision—one that redefines the standards of professional events and sets itself apart from the competition.